Demand is soaring from both political supporters and savvy investors in Florida, as the area has been described as ‘King’s Landing’, following Donald Trump’s election win.
“The enthusiasm from many of the buyers is significant,” Margit Brandt of Premier Estate Properties, who is selling a number of properties in the area, told the Post.
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“President Trump’s victory has brought together a wide range of people to Palm Beach over the past [60-plus] days, from world leaders, foreign dignitaries, titans of industry like Elon Musk and Mark Zuckerberg, as well as the hundreds of ultra-high-net-worth individuals and families who have been supporting President Trump in his campaigns.
“It is like King’s Landing.”
Since Trump’s November election victory, luxury home sales near the President-elect’s oceanside Mar-a-Lago estate have skyrocketed.
And now, there’s a new debut on the local market, with a $30.6m (US$18.95m) listing of a lavish estate just steps from Mar-a-Lago. Specifically, it’s only a 15-second drive and a roughly one-minute walk.
What’s more, new data reveals the ultra-wealthy are clamouring to get their own piece of the action. Appraiser Jonathan Miller, in numbers provided to The Post, said that the number of US$10m-plus listings under contract in Palm Beach jumped 400 per cent year-over-year in November and December 2024, with sales volume exploding by more than 612 per cent to nearly US$291 million.
In the same time span in 2023, he added, there were three listings above that price under contract — and, in 2024, 15.
All the while, the sales volume for that span in 2023 reached $40.8m — a much lower figure than the one recorded this past calendar year.
This latest home for sale is fit for one of today’s big-dollar buyers. Designed for grand entertaining, it features soaring ceilings, a massive fireplace and formal living spaces that open to a sprawling terrace overlooking a 15m-long heated lap pool.
Made up of four bedrooms and six bathrooms, the 706 sqm residence also features lush terraced gardens offering secluded “landscape rooms” with views and mature greenery.
Margit Brandt of Premier Estate Properties holds the listing.
She’s also behind several other major deals inside what’s now being called the “Presidential Security Zone.”
This security bubble has transformed the neighbourhood into an ultra-exclusive enclave.
“That is the radius of about 7 streets north of Mar-a-Lago which have been blocked off by Secret Service and Palm Beach County Sheriff,” Ms Brandt said.
“This unique neighbourhood has become an ‘enclave within the enclave’ of Palm Beach Island, which in itself already boasts one of the highest concentrations of billionaires in America.”
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Brandt’s other listings include a forthcoming $16.9m combined property at 123 and 127 Murray Road — just one minute from Mar-a-Lago — and a just-closed $27.5m sale at 120 Clarendon. Right next door to the President-elect is a $45m new-construction listing at 1090 S Ocean Blvd.
Even non-political buyers are flocking to Palm Beach, drawn in by the non-stop media spotlight and the island’s image.
“The glamorous descriptions in news articles and the beautiful imagery of Palm Beach beaming around the world is driving new interest,” Ms Brandt added.
“When they think of Palm Beach right now, they see momentum.”
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Parts of this home first appeared in The Post and were republished with permission